FAQ

Find quick answers to all your Faraday questions

Seamus Abshere avatar Perry McDermott avatar Tia Martin avatar
12 articles in this collection
Written by Seamus Abshere, Perry McDermott, and Tia Martin

Personas - FAQ & Terminology

Check out some of the most frequent questions asked about Faraday personas and common terms used
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Predictive modeling - terminology

Common terms we use when discussing modeling at Faraday
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Customer insights - FAQ & Terminology

Check out some of our frequently asked questions when it comes to our customer insights analysis
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Predictive modeling - FAQ

Check out some of our frequently asked questions when it comes to the predictive models we build & the reports we provide
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Google Ads: drafts & experiments

Leveraging Faraday bid modifiers alongside Google's drafts & experiments features
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

What data Faraday expects

How to have a successful data integration with the Faraday platform
Seamus Abshere avatar
Written by Seamus Abshere
Updated over a week ago

Facebook FAQ

Utilizing Faraday for your Facebook campaigns is key to finding new audiences and optimizing outreach.
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

How Faraday develops customer personas

An overview of Faraday's quantitative approach to persona development, from data enrichment to machine learning.
Perry McDermott avatar
Written by Perry McDermott
Updated over a week ago

Google Ads FAQ

Learn more about Faraday's support and opportunities with Google Ads
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Matching

Determining the right matching method for your data
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Facebook Guidelines

A guide to leveraging Faraday deliveries as custom Facebook audiences
Tia Martin avatar
Written by Tia Martin
Updated over a week ago

Delivery Columns

Tia Martin avatar
Written by Tia Martin
Updated over a week ago